On Mynewsdesk, tags are used to structure the content in your public newsroom.

You are free to choose whatever tags you like, although we recommend that you create a limited number of tags only, that you keep using consistently over time when publishing. Using a larger number of tags will not improve your reach or SEO.

a) To create a new tag in your News archive, you go to the edit page of a press release, news or blog post. In the tag section, you write the tag name that you want to use, and press the enter key to add it. For details, please see the information under Tags in our guide Publish a press release, news or blog post.

b) To create a new tag in your Media library, you go to the edit page of an image, video or document, and add the tag as described above.

Adding a tag to an image in the image handler basically works in the same way, although the user interface looks different. To create a new tag for an image, enter edit mode for the image (hover over the image and click the edit symbol, or tick the box with the image and click Edit), then add your tag. Depending on your screen size, you might need to scroll down the menu bar to the right of the image, in order to see the tags settings.
For details, please see the information under Edit in our guide Publish an image.

c) To create a new tag in Events, you go to the edit page of an event, and add the tag as described above. 

Tags are not available for the Contact section on your newsroom.

As soon as you have added a new tag to an already published material, the tag will appear in your public newsroom.
If the material with the new tag is not yet published, the tag will appear the moment that you publish it.
In other words: A tag will only show on your public newsroom if there is some published material with that tag. This is to avoid showing tags that otherwise would turn out to be empty when clicked by a visitor of your newsroom.

To further manage (pin, add pinned tag image, change order, combine) your tags, go to Settings (click on the cogwheel) > Tag Management. 

For more information on Tags, please see our guide Structure your content in Tag Management.