Find it in Mynewsdesk: Contacts > Audience Targeting
Finding the right journalist at the right time to be able to pitch your story and to follow it up properly is one of the hardest thing to do. With help from AI, Audience Targeting finds the right people that are writing about the same thing as you. Just add them to your contact list and make sure they get your stories.
Audience Targeting in the tool
Choose a draft or a published material in the drop down menu and see what journalists are shown.
Expand one of the journalists list and see what topics match the journalist and also see what kind of articles the journalist writes.
Add a contact to any list or create a new list.
Now you are ready to publish.